Food prices are at an all time high. They rose at the fastest pace in June 2008, pushing the average monthly shop up by more than £50. Figures from the British Retail Consortium report that on average prices are now 7% higher than in June 2007.
The average yearly shopping bill for a family of four is now £360 more than this time last year*
So how can food shopping bills be lowered. Does it mean that we have to start to cutback, or is there a way we can still get the same items, only cheaper?
Sale Items
Always check the papers for ads, vouchers and special offers and brochures that tell you what and when the offers are. Keep your eyes peeled for any new supermarkets opening, as they usually have money saving opening offers.
Shop around
No one shop will have discounts for everything you need, so plan your shopping to cover different shops for different bargains. We all enjoy the convenience of everything being under one roof, but this is not necessarily the cheapest way to shop. Cheaper toiletry shops often stock the same goods as the supermarkets, yet they can be half the price. Equally your local wine shop may have those cheaper deals as it’s specific to just wine.
Seasonal Sales
Be aware of seasonal sales and special offers, especially on fruits, vegetables and fresh produce. Certain fruits and vegetables are not available year round, so you may even consider frozen alternatives.
Bulk buying
Consider buying items in bulk, especially those special offers. You will always need paper products and canned food, so stocking up when prices are low could be cost-effective. Buying and freezing your favourite things will also help you, when the prices do rise.
Alternatives
You may now wish to consider alternative brands to your usual choice. Often supermarkets own brands are much cheaper. The debate continues as to whether or not the quality is also compromised, but until you try you will never know. Similarly, changing your regular supermarket for one of the cheaper ones such as Aldi and Lidl can save you money. These chains do stock major main brands so you would not have to compromise.
Fresh food all the way
Head for the butchers, deli and meat counters and have your meats, cheeses and breads sliced for you because they will often be cheaper than the alternatives on the shelf. Cut your own greens and salad ingredients instead of buying pre-arranged alternatives. You are simply paying for the convenience, the quality is no better. Prepare and slice fruits and vegetables yourself. Instead of buying premium-packed frozen items such as pancakes, waffles, mini-pizzas and garlic bread, make them yourself and freeze them for future use.
Point’s card and promotional offers
If you shop regularly or even if you don’t, in the same supermarket make sure that you get a points or reward card. Most supermarkets give out free cards that offer special discounts, offers, rewards, gifts and "chance to win" promotions. With regular use, even modest discounts eventually add up to big savings, and often these can be used in conjunction with a petrol station meaning even more savings.
* Source The Times July 10, 2008